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Health Care Exchanges: Avoiding the Pitfalls in Employee Communications

oswaldcompanies June 26, 2013

Earlier this month, the State of Ohio Department of Insurance released information on the pricing of the proposed rates for the 14 companies that have filed for the 2014 Federal Exchange in Ohio. It states that “insurers expect the cost to cover health care expenses for consumers will significantly increase.”

While it’s true that these proposed costs don’t take into consideration the subsidies available to those individuals under 400% of the Federal Poverty level (approximately $45,992 for an individual), it also does not reflect the cost of family coverage which can be anywhere from three-to-five times as much as single coverage.

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Communication is key when it comes to Health Care Reform and the exchanges (aka Marketplaces). It’s vital to create a strategy behind the required notifications of the exchange options available to your employees.

Your strategy needs to center on how to best communicate the required messages to your employees, and how to be prepared for the expected questions.

View more from the press release below and join our critical Health Care Reform webinar this week:

“Avoid construction, detours and gridlock: Find the fast lane on the road to employee Health Care Reform communications.”

Learn how to avoid misunderstandings, misperceptions and misinformation that can derail Fall 2013 open enrollment plans and devalue your total rewards package in the eyes of your employees.

Register here.


Press Release – 6/6/2013


Health Insurance Costs to Increase Significantly Under Affordable Care Act

Plans Filed with Department of Insurance Show Higher Costs for Ohio Consumers

COLUMBUS — The Ohio Department of Insurance today released details of health insurance plans that insurers have submitted for approval to sell on the coming federal insurance exchange for Ohio. The Department’s preliminary analysis of the proposed plans for the individual market reveal that insurers expect the cost to cover health care expenses for consumers will significantly increase.

Based on a report released by the Society of Actuaries earlier this year, the Department estimates this increase is an average of 88 percent. While those costs do not specifically track with the premiums insurers charge individual customers, it is expected that these increases in costs will also translate to significant premium increases for many Ohioans.

A total of 14 companies filed proposed rates for 214 different plans to the Department. Projected costs from the companies for providing coverage for the required essential health benefits ranged from $282.51 to $577.40 for individual health insurance plans….

Click here to read the full release on and learn more about the health care exchange at

Contact me to discuss more about health exchanges.