Media Center


Culture of Health: Encouraging Primary Care (Part 4)

oswaldcompanies March 20, 2024

A program and culture that drives individuals to interact with their primary care clinicians is one of the first and most important steps to moving towards a proactive approach of health management. By building trust with his or her primary care physician, an individual is more likely to follow guidance towards a healthier lifestyle.

Employers can achieve this goal by creating awareness and education around relationships with a primary care physician, and by providing incentives for completing important steps such as screenings, preventive care visits, and meeting certain health goals.

With regular visits, your primary care physician will gain insight into your:

  • Current health
  • Medical history (and family’s)
  • Daily challenges and lifestyle

Like most components of health care, it is not a one-size-fits-all for individuals or a certain population. Alternatives for traditional primary care, such as virtual primary care and direct primary care, are opening new avenues to care. These programs provide patients with better access to doctors, including 24/7 access via phone for urgent needs.

Different methods for delivery of care, including remote health care services utilizing technology, should be explored and potentially combined to deliver the best results.

Screening emphasis

Employers can further promote wellness by encouraging employees to use the various ways to access the health system to get the recommended health screenings and vaccinations. These are an important piece of the preventive care pie.

Engaging with a primary care physician for preventive care, including behavioral health, can help employees and their families avoid potentially serious health conditions or obtain early diagnosis and treatment.

Screenings can include many common areas of health or conditions, such as obesity, cholesterol, high blood pressure, cancer, depression and diabetes. At home tests are also becoming more popular to drive adherence.

Advanced screenings can also make a difference in the health of an employee and the employer’s bottom line. Oswald was the first broker in the country to offer the Galleri test to its clients as an employee benefit. The Galleri test is a diagnostic tool that can detect more than 50 types of cancer.

The experienced team at Unison Risk Advisors can help employers and consultants stay up-to-date on the latest trends and technology impacting employee benefits and wellness.

Related Content:

Culture of Health: Be Proactive by Encouraging Wellness (Part 1)

Culture of Health: Taking a Personal Approach (Part 2)

Culture of Health: Caring for the Whole Employee (Part 3)

Culture of Health: Pay Attention to the Data (Part 5)

To learn more, please contact us below or learn more on our Employee Benefits page.

Employee Benefits | Joey Stoffer